This case study examines the improvement in PageSpeed performance of jnmwebcreations.com after optimizing with the WordPress plugin RabbitLoader. jnmwebcreations.com is a leading website that offers services such as search engine optimization, web design, training, content creation, maintenance, and hosting.  

The Challenges: 

It’s difficult for any WordPress website to achieve a near-perfect Google PageSpeed Insights score without properly optimizing the website. Where PageSpeed builds an initial impression of your website to the user, a poor PageSpeed performance of jnmwebcreations.com might harm the user experience which negatively impacts the conversion rate and SEO rankings.  

Before installing RabbitLoader for website optimization, jnmwebcreations.com failed the PageSpeed performance score for the mobile version and was able to manage a moderate PageSpeed score for the desktop version.

The Improvement Of PageSpeed Score After Using RabbitLoader

By optimizing all pages, RabbitLoader significantly improves jnmwebcreations.com’s PageSpeed performance. To measure the improvement in the PageSpeed score, we checked the performance before and after installing RabbitLoader.

The PageSpeed Performance Before Using RabbitLoader 

Before optimizing the website with RabbitLoader, the PageSpeed score was pathetic for the mobile version. it was just 18, which indicates the website failed the PageSpeed test in Google PageSpeed Insights. 

For the desktop version, the website is able to achieve a manageable score of 69 out of 100. However, to provide a better experience to the user, the score needs to be improved. 

Let’s see the performance of the key metrics for both mobile and desktop versions before optimizing the website with RabbitLoader.

The PageSpeed Performance After Using RabbitLoader

After optimizing the website with the WordPress plugin RabbitLoader, the PageSpeed score significantly improved. For the mobile version, the score increased to a near-perfect score of 96 from 18, an achievable improvement.  

For the desktop version, the score jumped to 98 from 69. 

Let’s see the performance of the key metrics for both versions after optimizing the website with RabbitLoader.

How Does RabbitLoader Achieve A Near-Perfect PageSpeed Score?

Let’s see how RabbitLoader was able to achieve a near-perfect PageSpeed score in Google PageSpeed Insights. 

• Reduce The Image Size

By adding high-quality images, the jnmwebcreations.com slowed the loading time. RabbitLoader reduced the image file size without harming its original quality by converting it into next-gen format. This type of conversion is known as lossless compression.

• Optimize CSS File

Without generating critical CSS, achieving a good PageSpeed score is difficult. However, most optimization tools are unable to generate this. RabbitLoader generated critical CSS for  jnmwebcreations.com and improved the page size by 97%.  

Let’s see the improvement after optimizing the CSS file.

• Implement Lazy Loading For Below-The-Fold Images

Lazy loading is another effective optimization technique to speed up any website. RabbitLoader implemented a lazy loading technique for deferring the below-the-fold images of jnmwebcreations.com, reducing the initial server response time. 

• Optimize JavaScript File 

JavaScript files are generally considered render-blocking resources. RabbitLoader deferred the JavaScript files of jnmwebcreations.com, which are not required for initial loading. This eliminated the render-blocking resources and improved the PageSpeed performance.

How RabbitLoader Positively Affects The Business?

Using different WordPress plugins for PageSpeed optimization purposes might cost a considerable amount of money. By using RabbitLoader,  jnmwebcreations.com only needed to pay for one optimization tool. 

RabbitLoader implemented every optimization strategy that is needed in order to boost the Google PageSpeed Insights score and improve the performance of core web vitals of  jnmwebcreations.com which includes:

• Losslessly compressing all images by converting them into modern WebP and AVIF format.
• Deferring below-the-fold images by implementing lazy loading.
• Compressing the resource files: HTML, CSS, and scripting files.
• Reducing page size by removing line breaks, white spaces, and extra comments from stylesheets and scripting language.
• Reducing latency by distributing the static content in the proxy servers which are available in its premium CDN. 
• Implement an advanced browser caching mechanism to ensure the cached contents are always up-to-date. 
• By generating a critical CSS, RabbitLoder improved the performance of RabbitLoader. 

RabbitLoader provided a non-technical solution. Therefore, using RabbitLoader  jnmwebcreations.com saved the web development cost. 

Summary 

jnmwebcreations.com is a leading website that offers different services like website design, content creation,  training, voice & branding, and others. 

Before optimizing RabbitLoader, jnmwebcreations.com’s PageSpeed score was poor: 18 for mobile mode and moderate: 69 for desktop mode.  

After installing RabbitLoader for optimization purposes, jnmwebcreations.com improved the performance of core web vitals and achieved a near-perfect PageSpeed score for both the mobile and desktop versions. The PageSpeed score jumped to 96 from 18 for the mobile version and 98 from 69 for the desktop version.  

So, if you are struggling with a poor Google PageSpeed Insights Score, Install RabbitLoader and optimize your PageSpeed performance.